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Ethics and Transparency in Grassroots: Do We Really Need a Code of Conduct?

Tue, June 2nd, 2009 by Anne Darconte | 2 comments

Bribery. Scandal.  Convictions.  Oh my! The advocacy community is currently debating the need for a code of conduct for grassroots advocacy practitioners. Whether this is necessary is controversial within our own ranks. We should all be engaging in the discussion to ensure we protect our ability to continue to do our job - educating and engaging citizens on the issues that impact their lives, families, livelihoods and communities. Why is our profession even an issue?…
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To Tweet or Not to Tweet: Lessons in Social Networking Responsibility

Tue, June 2nd, 2009 by Mike Aleo | 1 comment

Social networks are embedded into our everyday lives. We plan our weekends around Facebook invitations. We learn a friend is having a baby through an update on Twitter. We learn about a co-worker's promotion through their LinkedIn profile being updated. Like it or not, social networks have become a part of our daily interactions. It's all about being responsible for what you put out there for the world to see. Many professionals I know have…
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Lessons of Dominogate

Wed, April 22nd, 2009 by Michael Cornfield | 0 comments

Domino's handling of "Dominogate," a reputational crisis touched off by the posting of a video by two North Carolina employees in which one put cheese in his nose and then onto a pizza, has become a case study in social media practices almost as fast as the crisis spread. It is important to draw the right lessons from what happened. Our reputation monitoring system shows that the company has recovered much but not all of…
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The “Mandate Incarnate”: President Obama’s Grassroots Advocacy Organization Gets Underway

Wed, March 18th, 2009 by Michael Cornfield | 0 comments

Remember the grassroots army that helped elect Barack Obama president? This week, the thirteen million people in the Obama campaign database received new marching orders: fan out in your neighborhoods and procure signatures for a petition on behalf of the president's budget. These activities are among the first stirrings of "Organizing for America," a grassroots advocacy network without real precedent in American history. While many presidents have attempted to convert the concept of an electoral…
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Overflow Audience Learns How to Wage Advocacy Battles in 2009

Mon, November 10th, 2008 by Michael Cornfield | 0 comments

More than one hundred people attended (in person and via webcast) this morning’s panel presentation, “Preparing For The Advocacy Battle to Come,” a post-election survey of winning strategies and tactics co-sponsored by 720 Strategies and Women in Government Relations. Suzanne Zurn, VP of Political Involvement Initiatives at 720 Strategies, opened the session by pointing out the existence of Change.gov, a new online action site for the more than ten million citizens in the Obama database. …
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