Every strategic communications plan has its own unique definition of success. Our strategic communications plans are built from a customized mix of key tactics:
Every strategic communications plan has its own unique definition of success. Our strategic communications plans are built from a customized mix of key tactics:
We strive to understand how your audience groups think through strategic surveys and interviews.
Identify, negotiate and place paid media that delivers your message when and where you need it.
Reach your audience through earned media, from key political reporters and policy wonks, to bloggers in the nation’s capital or your state capital.
Create strategic communications across every platform – television, radio, print, digital and social – and stakeholder audience.
Refine your message and train your messengers to tell your story.
Identify, recruit, educate and retain your activists to maximize the impact of your next campaign.
Shape the dialogue where your stakeholders live and work.
Build internal and external integrated communications programs that tell your brand story.