Other tools rely on keywords, shares and search strings to analyze public sentiment, but lack the capability to truly measure a campaign's ability to "move the needle" of public opinion. Calibrate720 uses advanced AI tailored to your communications campaign objectives delivering real-time ROI.
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Digital civic participation and corporate and trade association PACs are giving citizens a bigger stake and a stronger voice in Congress, state legislatures and at the ballot box. We help organizations grow their grassroots capacity and political clout, by giving their most valued stakeholders the skills, tools and resources to shape legislation and regulations, invest in candidates that stand with them, and win from the state house to the White House. That’s how we bring public opinion full circle.
Whether you work for an advocacy organization or a PAC, every public affairs professional needs to see the full political landscape. When you know what’s coming, you can launch campaigns, direct resources and make decisions with confidence.
There are now 127 women serving in Congress, meaning almost one in four U.S. federal lawmakers is female. That’s far, far short of representative—women make up about 51 percent of the population—but it is the highest number in American history. So it’s fitting that, during Women’s History Month, we take a look at how far American women have come and how far there is to go.
April 17th virtual demo showcases Calibrate720, AI that predicted 2016 presidential election outcome and ‘Brexit’ WASHINGTON (April 16, 2019)—SevenTwenty Strategies, the first public relations and public affairs firm to bring the power of artificial intelligence to the advocacy world, will show off its Calibrate720 tool at a free webinar tomorrow, April 17 at 2 p.
Calibrate720 ethically tracks hundreds of thousands of media sources, providing advocacy professionals with real-time analysis to optimize campaigns. Based on software developed for military applications, Calibrate720 helps organizations anticipate and react, and then measure the impact of their communication.
SevenTwenty Strategies announced that it has appointed Vlad Cartwright as President of the firm, effective March 15, 2018. Pam Fielding will become the company’s Chief Executive Officer. With over 20 years of leadership experience in public affairs, advocacy strategy, and public relations, Cartwright will continue to lead public relations and advocacy programs for SevenTwenty’s Fortune 500 and trade association client base.