720’s state-of-the-art Grasstops Field Manager provides comprehensive reporting and real-time tracking of all campaign activities conducted in the field, as they happen. This online capability allows our field operatives to report the progress of campaign activities being waged on the ground - from uploading biography information of newly recruited key influential contacts, to providing detailed descriptions of grasstops actions and insight into how legislators are responding. This resource allows for the most up-to-date reporting of field activities available in the industry today.
SevenTwenty Strategies served as principle online strategist and named the campaign, giving it a successful identity. We built the Web site and handled Internet visibility through search engine registration and optimization and other methods.
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