The American Academy of Family Physicians (AAFP) hired 720 Strategies to build an online community of patient advocates.
720's services included branding and logo design, Website development, strategic planning, surveys, newsletters, online and offline recruitment, EnCompass 720 content management tools, and CapwizXC.
720 branded this new initiative "Family Health Advocate" which educates and motivates health care consumers, and particularly visitors to AAFP's award-winning health information Website familydoctor.org, to get involved in public policy issues.
View the results at www.familyhealthadvocate.org »